| Fontana, CA. (October, 2005) | |
| HOBBY LIMITED COLLECTION THIS FALL! | |
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Maisto unleashes a host of new releases in their very first HOBBY LIMITED COLLECTION. |
| This special collection has a
limited production run of 5,000 units per style and color, and will feature
unique package stickers calling out the HOBBY LIMITED logo. The product is
earmarked specifically for the Hobby trade. The collection will offer several world premieres for Maisto, including: ● The introduction of the Saber Scion xB – 3 different designs by the world famous graffiti artist Saber. ● The launch of VBUGZ, the sickest VW replicas to hit the die-cast market. ● The first use of ColorShift Custom Paint, which is featured on a 1:18 Players™ Chrysler 300C®, a 1:24 Pro Rodz™ ’67 Ford Mustang, and one of the VBUGZ 1:18 styles. “The Hobby Limited Collection will give many of our Hobby customers the ability to offer something a little different than everyone else,” says Darrell Grani, National Sales Manager for Maisto. “We have always wanted to do something like this, but in the past we have only offered 1 title at a time. With the amount of new products we have coming out, and some of the new features we’ve come up with, the timing seemed perfect to bring it on.” All products will be premiered at upcoming iHobby Expo, being held at the Los Angeles Convention Center October 20 – 23. The Maisto brand name was registered in 1990 by May Cheong, a vertically integrated manufacturer based in Hong Kong. The company has been manufacturing die cast for over 30 years, have over 11,000 employees worldwide and manufacturing facilities covering over 2,000,000 square feet. |
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